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Tuesday, 13 April 2010

Communication: Personal & Business

Just like the rest of the world Saudi Arabia has eagerly embraced sms, email, bluetooth and other means of electronic communication. And in a personal environment these are used extensively.

However in business verbal communication is everything! An email can be used to ask a quick question, pass on some product or reference information, or set an appointment.

Exchanges of information of any real substance though take place face to face. In this manner Saudi Arabia differs a great deal from the Western world.

A proposal is meaningless unless it is the end result (summary) of long periods of discussion and verbal agreeement. It is a reflection of the words. In fact it is more for our own benefit than for the Saudi businessman who will more often than not do a deal on a handshake.Deals are done on trust and verbal agreement - not on the professionalism, look and feel, and size of a proposal.

Finally, if you have something to say then be prepared to back it up with proof. Saudis are not gullible and are cautious by nature.

In private day to day activities life here is basically the same as at home. However, when it comes to business, realationships count for everything. And relationships are built on trust. And trust comes from many, many, many face to face conversations.

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